Kyongwon Yoon

Kyong Yoon

Dr. Kyong Yoon
Associate Professor, Cultural Studies
Faculty of Creative and Critical Studies
The University of British Columbia, Okanagan Campus
CCS 378, 1148 Research Road
Kelowna, BC V1V 1V7

T: 250.807.8897
F: 250.807.8543

Dr. Kyong Yoon is a media researcher (PhD in Cultural Studies, University of Birmingham). He held ESRC (UK) and Korea Research Foundation postdoctoral fellowships and taught at McGill University as a Korea Foundation visiting professor. His research and teaching areas include digital media studies and Asian studies. He has published widely on digital media and youth. 


Media and Digital Cultures

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Teaching (2017)

CULT 215 Cultural Industries
CULT 312 Internet Culture


Recent Publications (since 2014)


(2017, forthcoming). Cultural Translation of K-Pop among Asian Canadian Fans. International Journal of Communication.  11:2350–2366

(2017, forthcoming). Postcolonial Production and Consumption of Global K-pop. In Yoon, T. and Jin, D. Y. (Eds.), The Korean Wave: Retrospect and Prospect, Lanham: Lexington Books.

(2017). Global Imagination of K-Pop: Pop Music Fans' Lived Experiences of Cultural Hybridity. Popular Music and Society. DOI: 10.1080/03007766.2017.1292819

(2017). Korean Migrants’ Use of the Internet in Canada. Journal of International Migration and Integration. 18(2). DOI:10.1007/s12134-016-0487-8

(2016). The Media Practice of ‘KaTalk’ in the Face of Facebook: Young Koreans’ Use of Mobile app Platforms in a Transnational Context. Critical Arts, 30(2), 217–232.

 2016). The Social Mediascape of Transnational Korean Pop Culture: Hallyu 2.0 as Spreadable Media Practice. New Media & Society, 18(7), 1277–1292 (co-authored with Jin, D. Y.).

(2016). Reimagining Smartphones in a Local Mediascape: A Cultural Analysis of Young KaKao Talk Users in Korea. Convergence: The International Journal of Research into New Media Technologies 22 (5): 510–523 (co-authored with Jin, D. Y.).

(2016). The Migrant Lives of the Digital Generation. Continuum: Journal of Media & Cultural Studies, 30(4), 369–380.

(2016). The Cultural Appropriation of Smartphones in Transnational Korean Families. In Lim, S. S. (Ed.). Mobile Communication and the Family: Asian Experiences in Technology Domestication. New York: Springer. pp. 92–108.

(2016). The Korean Wave Phenomenon in Asian Diasporas in Canada. Journal of Intercultural Studies. 37(1): 69–83 (co-authored with Jin, D. Y.).

(2016). The Local Sociality and Emotion of Jeong in Koreans’ Media Practices. In Lim, S. S. and Soriano, C. (Eds.). Emerging Phenomena, Enduring Concepts: Understanding Digital Cultures Through Asian Frameworks. London: Routledge, pp. 95–99.

(2016). The Gamification of Mobile Communication amongst Young Korean Smartphone Users. Asiascape: Digital Asia. 3(1-2), 60–78 (co-authored with Jin, D. Y.)

(2015). Affordances and Negotiations of the Digital Reputation Society: A Case Study of Continuum: Journal of Media and Cultural Studies. 29(1), 109–120.

(2015). A National Construction of Transnational Mobility: Deconstructing the ‘Overseas Working Holiday Phenomenon’ in Korea. Journal of Intercultural Studies. 36(1), 71–87.

(2014). The Racialised Mobility of Transnational Working Holidays. Identities: Global Studies in Culture and Power. 21(5), 586–603.

(2014). Transnational Youth Mobility in the Neoliberal Economy of Experience. Journal of Youth Studies. 17(8), 1014–1028.

(2014). Looking East: Young Koreans Consuming Japanese Media in the intra-Asian Youthscape. In Buckingham, David et al. (Eds.).Youth Cultures in the Age of Global Media, Basingstoke: Palgrave MacMillan, pp.121–135.


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Last reviewed shim10/13/2017 2:23:32 PM